Case Study
Thai Airways
In 2019, we told the stories of Austrian expats, living in Bangkok for Thai Airways. In two short documentaries those Thaioneers decided to turn their lives upside down and follow their dreams. Their experiences draw an unexpected connection between Vienna and Bangkok. The Thaioneers campaign gave Thai a platform to build brand value in Austria. Thai is the choice of a mobile generation, that wants to make the most out of their lives.
Thai Airways
In 2019, we told the stories of Austrian expats, living in Bangkok for Thai Airways. In two short documentaries those Thaioneers decided to turn their lives upside down and follow their dreams. Their experiences draw an unexpected connection between Vienna and Bangkok. The Thaioneers campaign gave Thai a platform to build brand value in Austria. Thai is the choice of a mobile generation, that wants to make the most out of their lives.
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